The second-largest source of Backboard traffic is the Japanese blog 100shiki. We’ve also been written about in Chinese at Darksdream and at Bitelia in Spanish.

One of the more interesting parts of running a software company today is that you never know where your software will make a splash. Telephony service Jaxtr has a huge user base in India. Google’s Orkut dominated the Brazillian social networking scene after a few of Brazil’s VIPs joined. It seems like the instantly global phenomenon starts as instantly multi-regional, then fills in the gaps. Our key takeaway: founding teams must be flexible enough to adapt to the regions where users begin adopting their software.

Increo places a high priority in making our software available for use wherever you are. While we are not quite yet ready to translate Backboard, keep watch for multiple language availability and support in the near future.

Before I started working with Jeff full time on Increo, I used to go over to his place with all my ideas. I would literally open up my little red notebook and explain how we were going to build a network to connect ideas with resources, or spark creativity in small businesses by delivering boxes of inspiration. We would toss ideas back and forth, good ones, bad ones, and some terrible enough that they still inspire laughs at Increo headquarters.

I have found that it is extremely important to have people surrounding me who can provide feedback on my ideas and initiatives from many different angles. Generally, I look for some optimists and some pessimists, and people who thoroughly understand the feasibility of many different technologies and models. By asking people with different perspectives, my initiatives get that much better.